"Community Organizing Research Approaches," Dearing JW, Gaglio B, Rabin BA (in press), in Handbook of Health Communication. Mahwah NJ: Lawrence Erlbaum.
"The Active Adopter in the Diffusion of Innovations," Dearing JW, Meyer G (in press) in Arun Vishwanath and George Barnett (Eds.) Advances in the Study of the Diffusion of Innovations: Theory, Methods, and Applications., Hampton Press.
"If We Only Knew What We Know: Principles for Knowledge Sharing Across People, Practices, and Platforms" Dearing JW, Greene SM, Stewart WF, Williams AE (2011), Translational Behavioral Medicine. 1(1): 1-12.
Designing for Diffusion: How Can We Increase Uptake of Cancer Communication Innovations? Dearing JW, Kreuter MW (2010). Patient Education and Counseling 81S: 100-110.
"Historical Roots of Dissemination and Implementation Science," Dearing JW, Kee KF (in press),in Ross Brownson, Graham Colditz, and Enola Proctor (Eds.) Dissemination and Implementation Research in Health: Translating Science to Practice, New York: Oxford University Press.
Making evidence from research more relevant, useful, and actionable in policy, program planning, and practice slips "twixt cup and lip". Green LW, Glasgow RE, Atkins D, Stange K.Am J Prev Med. 2009 Dec;37(6 Suppl 1):S187-91.
Redesigning primary care practice to incorporate health behavior change: prescription for health round-2 results. Green LA, Cifuentes M, Glasgow RE, Stange KC. Am J Prev Med. 2008 Nov;35(5 Suppl):S347-9.
Diffusion of information and innovation. In Donsbach W (Ed). Dearing JW, Kim DK. (2008). The International Encyclopedia of Communication. London: Blackwell. Volume III. 1299-1304.
The will to change at Kaiser Permanente. Dearing JW. The Permanente Journal 2008;12(3):58-60.
Planning for Purposive Diffusion of Design Research.
In Kelly, AE, Lesh, RA, Baek, JY (Eds).
Larson, RS, Dearing, JW (2008).
Handbook of Design Research Methods in Education: Innovations in Science, Technology, Engineering, and Mathematics Learning and Teaching. New York: Routledge, 511-533.
This chapter applies key concepts in the diffusion of innovations to organizational adoption and implementation of educational innovations. Design research is a new type of study that path-breaking educational researchers are creating for the purpose of better understanding how students learn in classrooms.
Applying the RE-AIM framework to assess the public health impact of policy change.
Jilcott, S., Ammerman, A., Sommers, J., Glasgow, R.E. Ann Behav Med 2007;34(2):105-114. BACKGROUND AND PURPOSE: Planning and evaluation models have been developed to assess the public health impact of health promotion interventions. However, few have been applied to health policies. There is an important need for models to help design and evaluate health policies.
Revisiting Diffusion Theory.
In Singhal, A., Dearing, JW (Eds). Dearing, JW, Meyer, G. (2006). Communication of Innovations. New Delhi, India: Sage, 29-60.
This chapter briefly reviews diffusion tenets, but then focuses on alternative conceptions of why innovations diffuse. These explanations from diverse disciplines are not part of the traditional diffusion model, but the authors do identify a main commonality across these theories and traditional diffusion theory that is both powerful and parsimonious.
Applying Diffusion of Innovations Theory to Intervention Development. Dearing J. Research on Social Work Practice. 2009. 19(5) 503-518.
Few social science theories have a history of conceptual and empirical study as long as does the diffusion of innovations.The robustness of this theory derives from the many disciplines and fields of study in which diffusion has been studied, from the international richness of these studies, and from the variety of new ideas, practices, programs, and technologies that have been the objects of diffusion research.
Costing behavioral interventions: a practical guide to enhance translation. Ritzwoller DP, Sukhanova A, Gaglio B, Glasgow RE.
Ann Behav Med. 2009 Apr;37(2):218-27. Epub 2009 Mar 17
BACKGROUND/PURPOSE: Cost and cost effectiveness of behavioral interventions are critical parts of dissemination and implementation into non-academic settings. Due to the lack of indicative data and policy makers' increasing demands for both program effectiveness and efficiency, cost analyses can serve as valuable tools in the evaluation process.
Critical Measurement Issues in Translational Research. Glasgow R.E. Research on Social Work Practice. 2009. 19(5) 560-568.
This article summarizes critical evaluation needs, challenges, and lessons learned in translational research. Evaluation can play a key role in enhancing successful application of research-based programs and tools as well as informing program refinement and future research.
National Institutes of Health science agenda: a public health perspective.Glasgow RE, Fisher EB, Haire-Joshu D, Goldstein MG. Am J Public Health. 2007 Nov;97(11):1936-8.
Practical behavioral trials to advance evidence-based behavioral medicine. Glasgow RE, Davidson KW, Dobkin PL, Ockene J, Spring B. Ann Behav Med 2006;31(1):5-13.
There is a well-documented gap between research and practice in many areas of behavioral medicine. This gap is due in part to limitations in the capacity of the research database to address questions that are of central concern to clinicians, administrative decision makers, and policymakers.
Using RE-AIM metrics to evaluate diabetes self-management support interventions. Glasgow RE, Nelson CC, Strycker LA, King DK. Am J Prev Med 2006;30(1):67-73. BACKGROUND: Current healthcare evidence relies on relatively narrow efficacy data to make decisions about program impact. This paper illustrates the application of impact indices derived from the RE-AIM (reach, effectiveness, adoption, implementation, and maintenance) framework that takes a broader perspective and includes issues important to decision makers, such as reach, adoption, and cost.
eHealth evaluation and dissemination research. Glasgow RE. Am J Prev Med 2007;32(5S):S119-S126.
This paper reviews key challenges in evaluating eHealth intervention and behavior change programs, and makes recommendations for the types of designs, measures, and methods needed to accelerate the integration of proven eHealth programs into practice.
Exploring agenda-setting for Healthy Border 2010: Research directions and methods.
Kozel CT, Hubbell AP, Dearing JW, Kane WM, Thompson S, Perez FG, Suarez E, Pena A, Hatcher MT, Goodman M, Pettit KB, Modell S, Rogers EM. Calif J of Health Promotion 2006;4(1):141-161.
Translating effective depression care into practice: Making an impact with IMPACT. Price D. Gen Hosp Psychiatry 2006;28:92-93.
The Improving Mood–Promoting Access to Collaborative Treatment (IMPACT) trial was a multicenter randomized controlled trial (RCT) using a three-component model of collaborative care management involving nurse care managers, primary care clinicians and consultant mental health experts to improve patient-oriented outcomes in older patients with depression.
Translating efficacious behavioral principles for diabetes prevention into practice.
Smith-Ray RL, Almeida FA, Bajaj J, Foland S, Gilson M, Heikkinen S, Seagle H, Estabrooks PA. Health Promot Pract 2007, May 9 [epub ahead of print].
This case study describes the process of translating efficacy-based Diabetes Prevention Program principles into a practical format for delivery within a managed care organization.
Reach, engagement, and retention in an internet-based weight loss program in three healthcare systems. Glasgow, R.E., Nelson, C.C., Kearney, K.A., Reid, R., Ritzwoller, D., Strecher VJ, Couper MP,
Green B, Wildenhaus P. J Med Internet Res. 2007;9(2):e11. BACKGROUND: Research increasingly supports the conclusion that well-designed programs delivered over the Internet can produce significant weight loss compared to randomized controlled conditions. Much less is known about four important issues addressed in this study: (1) which recruitment methods produce higher eHealth participation rates, (2) which patient characteristics are related to enrollment, (3) which characteristics are related to level of user engagement in the program, and (4) which characteristics are related to continued participation in project assessments.
Results of the first year of active for life: translation of 2 evidence-based physical activity programs for older adults into community settings.
Wilcox S, Dowda M, Griffin SF, Rheaume C, Ory MG, Leviton L, King AC, Dunn A, Buchner DM, Bazzarre T, Estabrooks PA, Campbell-Voytal K, Bartlett-Prescott J, Dowdy D, Castro CM, Carpenter RA, Dzewaltowski DA, Mockenhaupt R. Am J Public Health 2006;96(7):1201-9. OBJECTIVES: Translating efficacious interventions into practice within community settings is a major public health challenge. We evaluated the effects of 2 evidence-based physical activity interventions on self-reported physical activity and related outcomes in midlife and older adults.
Dissemination and Implementation Research on Community-based Cancer Prevention: A Systematic Review Rabin B, Brownson R, Glasgow RE, Kerner J, Klump P.
Am J Prev Med April 2010.
Evolution of diffusion and dissemination theory. Dearing JW. J Public Health Manag Pract 2008;14(2):99-108.
The article provides a review and considers how the diffusion of innovations Research paradigm has changed, and offers suggestions for the further development of this theory of social change.
How can we increase translation of research into practice? Types of evidence needed. Glasgow RE, Emmons KM. Annu Rev Public Health 2007;28:413-433.
This review summarizes key factors that have interfered with translation of research to practice and what public health researchers can do to hasten such transfer, focusing on characteristics of interventions, target settings, and research designs.
Mining safety and health research.
Ramani RV, Beerbower D, Burgess JL, Dearing JW, Kendorski FS, McCarter MK, Ortlieb D, Patton SB, Peluso RG, Thakur P, Vipperman JS, Weeks JL (2007). National Research Council and Institute of Medicine. Washington, DC: National Academies Press.
Introducing health promotion agenda-setting for health education promotion.
Kozel CT, Kane WM, Hatcher MT, Hubbell AP, Dearing JW, Forster-Cox S, Thompson S, Perez FG, Goodman M. Calif J Health Promotion 2006;4(1):32-40.
Group versus individual approach? A meta-analysis of the effectiveness of intervention to promote physical activity.
Burke SM, Carron AV, Eys MA, Ntoumanis N, Estabrooks PA. Sport & Exercise Psychology Review 2006;2(1):19-36.
Communication of Innovations.
Singhal, A, Dearing, JW (2006).
New Delhi, India: Sage.
This book is both a reflection by students and colleagues of Everett M. Rogers, and a statement of where these scholars are taking the diffusion of innovation paradigm. Contributors include Albert Bandura, Philip Kotler, Dorothy Leonard, Tom Valente, Srinivas Melkote, Ronny Adhikarya, and others.
Agenda-Setting. Dearing, JW, Rogers, EM (1996).
Thousand Oaks, CA: Sage.
This critically-acclaimed book is a synthesis of media sociology, journalism, and political science research traditions that explain how mass media, public policy making, and public opinion interact. The book emphasizes cognition as a central variable of interest in understanding the structuring and shaping of issue-development in industrialized countries.
Growing a Japanese Science City: Communication in Scientific Research. Dearing, JW (1995).
New York: Routledge.
This study uses several social science research methods including social network co-authorships to assess the public policy success of building an entire city to stimulate interdisciplinary and interorganizational scientific work.
MAVERICK SCIENCE AND JOURNALISM
Dearing JW
Science and Technology Communication
SAGE Publications, Inc.
2455 Teller Road
Thousand Oaks, California 91320
Pages 461-464
Introduction
How do journalists communicate the nature of controversy among scientists to their readers, viewers, and listeners? Is the journalistic function primarily one of translation, in which journalists attempt to mirror a scientific controversy but in simpler terms for a general audience? This is a common argument of journalists, that they are "just reporting the facts." Or is the journalistic function more of transformation, in which journalists pay less attention to accurately representing the balance of scientific opinion and more attention to criteria that may heighten the newsworthiness of a scientific controversy? The latter journalistic function of transforming a scientific controversy into a story that is more newsworthy for a general audience is interesting because when science plays a large role in the story, such accounts may be especially prone to either overstating or trivializing risks.
By writing stories that are broadcast and printed, journalists communicate information about a variety of issues to viewers, listeners, and readers. Issues that have a basis in science and technology frequently make for interesting stories because important consequences of science and innovation are often unanticipated, indirect, and undesirable. Such stories often also concern innovations, the new ideas, processes, or technologies that in many ways define human progress.
SOCIAL MARKETING
Dearing JW
2010
Susanna H Priest, Editor
University of Nevada, Las Vegas
Science and Technology Communication
SAGE Publications, Inc.
2455 Teller Road
Thousand Oaks, California 91320
Pages 814-816
Introduction
Social marketing is a process of designing, imple-menting, and controlling programs to increase the acceptability of a prosocial behavior among popu-lation segments of consumers. This application of for-profit marketing principles to prosocial causes, as described by Philip Kotler and Eduardo Roberto in 1989, relies on (a) systematic targeting and audience segmentation through identification of certain demographic, situational, and behavioral characteristics to maximize the trade-off of message impacts and cost per individual contacted; (b) the use of consumer-based research and feedback from representative population segments about prototypical social products; and (c) management of a change program through evaluation.
DIFFUSION OF INNOVATIONS
Dearing JW
2010
Susanna H Priest, Editor
University of Nevada, Las Vegas
Science and Technology Communication
SAGE Publications, Inc.
2455 Teller Road
Thousand Oaks, California 91320
Pages 218-223
